Lead nurturing is an automated communication tool that is part of your inbound marketing strategy and can be used to build relationships with families.
Before you bring on an in-house or outsource a videographer for school marketing, think through these considerations to align with the right videographer.
Making a good first impression on prospective families is a sure-fire way to win trust. Improve parents’ experience by personalizing outreach at all stages.
Whether you’re already using Facebook ads or debating its use, here are some key factors to consider in paid ads and how to understand key metrics in 2020.
![[TOOLS] 9 Google Search Console Features Important for School Marketers](https://www.schoolhouse.agency/wp-content/uploads/2021/08/TOOLS-9-Google-Search-Console-Features-Important-for-School-Marketers.png)
Google Search Console is a tool that can improve your site performance, provide valuable data about your website, and prevent it from indexing incorrectly.
School marketing teams tend to run small, so collaboration is key to prevent burnout. Consider how you can manage your team and time effectively.
![[TOOLS] Best 45 Google Chrome SEO Extensions for School Marketers](https://www.schoolhouse.agency/wp-content/uploads/2021/08/TOOLS-Best-45-Google-Chrome-SEO-Extensions-for-School-Marketers.png)
When you’re low on marketing resources, explore these 45 free Google Chrome SEO extensions to maximize your productivity as a school marketer.
Once you’ve started using SEO as a marketing strategy, assess mistakes in your strategic keywords and internal link structure, and learn how to avoid them.
LinkedIn will help your school remain connected to alumni, faculty, and prospective families. Learn how to use LinkedIn in your marketing strategy now.
![[Podcast] Your Old School Video Is Dead - with James Pizarro](https://www.schoolhouse.agency/wp-content/uploads/2021/08/Podcast-Your-Old-School-Video-Is-Dead-with-James-Pizarro.jpeg)
Video, like all marketing tools, requires a strategy to make the most from. James Pizarro shares his best practices for video in school marketing.
Video is the best way to generate online traffic to your school. Maximize your school’s reach by incorporating these videos into your marketing strategy.
36 Video topics that will generate more views & engagement for your school
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Teacher’s Estate
Singapore 787734
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