Content Audits: A Simple Guide for Schools
Here’s a simple guide to walk you through the steps of a content audit for various purposes.
RESEARCH INSIGHTS: The Marketing of international Schools
This article is a research on where International schools should start to market themselves and it is a must-read for school marketers to find the best marketing tools for international schools
Website Redesign
A fresh start may seem like a good idea – but redesigning your school’s website is a big decision. Learn from Saigon South’s experience to avoid missteps!
RESEARCH INSIGHTS: The Expat Lifecycle and the Impact on School Choices
Parents have a hard time deciding between international schools when they have an expat lifestyle. This research is based on how this impacts the decisions of foreign parents.
RESEARCH INSIGHTS: International Schooling Third Culture Families
Third culture parents look for schools that are similar to their culture. BVA BDRC believes that International Schooling can give them a sense of stability by having students of various nationalities.
What Will You Be at Your Next Admissions Event?
Need helpful tips and best practices for admissions? Learn from the experiences of Maria English – Director of Admissions at Shu Ren International School.
Selecting a Production Company for Your School Video
Here are 5 steps that will guide you through the selection of a production company for your school marketing videos.
Why Your School Needs an Elevator Pitch (and How to Write One!)
Here’s why an elevator pitch is important to school marketers and schools. These few steps can help you write an elevator pitch for your school.
How to Build and Manage Your School’s Online Reputation
Building and managing your school’s online reputation is essential for schools. This article details how school marketers should approach this.
RESEARCH INSIGHTS: System 1 & 2 in choosing schools
This research highlights the factors that parents consider while finalizing a school for their kids. The author believes that school brand is still very important to parents.
RESEARCH INSIGHTS: Structured verses discovery-based learning
This article highlights how local and foreign parents can have contrasting preferences when it comes to structured and discovery based learning methods at international schools
RESEARCH INSIGHTS: Assessing Quality of Teaching in International Schools
BVA BDRC Asia’s research suggests that assessing the quality of teachers at an international school is important for parents before they enroll their kids.
