Maximize Your Content’s ROI by Learning How to Refurbish Top Content
Running out of content ideas? Don’t underestimate old content. Repurpose them to improve the quality and maximise ROI.
The Intersection of Enrolment and Marketing
Enrollment and marketing teams are often disconnected in schools. Ensure the two teams are working together to be more effective in achieving your goals.
5 Reasons Why You Need a Mix of Media in Your School Marketing
Multi-channel marketing campaigns have the ability to increase engagement. Is your school adopting this strategy? Learn its benefits through this article.
Structuring a Marketing Strategy That Works
A marketing strategy may get too complicated. Construct your Strategy on a Page to ensure you’re keeping track of daily goals when marketing your school.
The Game Changer: How to Fire Up Your Marketing Head
Having a marketing head can help you achieve your goals much faster. Read these tips to motivate them and ensure they’re on the same page.
Failing at Follow-up
Following up is imperative to retain the interest of prospective families. Learn about the appropriate window and how it helps enrollment marketing efforts
Why Expertise, Authority, and Trust is So Important in Your Video Strategy
Using video to market your school? Find out what the acronym EAT stands for and how it can be applied to your international school’s video strategy.
Tips for Better Prospective Parent Email Marketing
Avoid sending excessive emails by reviewing the content that goes out to prospective parents. Improve the content of your email marketing with these tips.
How to Launch a Successful Multichannel Marketing Strategy
Prospective students have enormous choices when it comes to schools. Launch a multi-channel marketing approach for a successful school marketing strategy.
The 3 Things Parents Expect From Your School Marketing
It’s easy to impress parents when you target their needs. Improve your school’s marketing strategy with these tips so you can meet their expectations.
Is Your Tagline a Marketing Crutch?
How can you speak to your audience with consistency? It’s simple: craft brand messages that you can use across multiple channels, endlessly.
Six Ways to Improve School Relationships With Parents
Communication with parents is a two way street. Chris Lang shares six ways that are sure to further improve your school’s relationship with them.
