5 Things You’re Doing on Facebook That Are Costing You Followers
Increase your social media engagement by understanding the unspoken rules of social media. What could be affecting your follower count? Read on to find out
We Break Down the Costs of Building & Managing a Website
How much you spend on your website is entirely up to the level of customization you prefer. Which type of platform best meets your school’s needs? Read to find out.
Making The Complex Simple But Not Superficial
Get insight from the principal of The Scots College in Sydney, Dr Ian Lambert on his approach to branding and marketing a 125 year old school.
How to Publish a Free Virtual Campus Tour via Google Maps
Your campus is one of the things that makes you unique. Leverage that with creating virtual campus tours accessible to everyone, for free.
Facebook Ad Formats: Which Are Best?
Most school marketers use Facebook ads in their marketing campaigns. Which formats are best to drive traffic to your school website? Find out more here.
Inbound Marketing Explained
Need an introduction to inbound marketing for schools? Look no further! Heather Venz lists the different types of inbound marketing and their relevance to schools.
The What, Why, & How of Making a Favicon for Your Website
A Favicon adds significant credibility to your school’s website. Don’t miss out on this opportunity, read on to learn how to make one for your site!
How to Craft the Perfect Email for Every Stage of the Buyer’s Journey
Email marketing has an impressive ROI. How do you write emails for every step of the Buyer’s Journey? Learn from actual examples in this article.
6 School Website Best Practice Tips
A school website is the bridge between your school and parents. Invest your time in your school website while you keep these 6 best practice tips in mind.
11 Answers to School Marketers Top Facebook Video Marketing Questions
Want to market your school’s video on Facebook but unsure of the technicalities? Here are 11 answers to frequently asked questions by school marketers.
How to Edit Zoom Videos for Social Media
Posting zoom calls on social media? Refine the output of your zoom interviews to create amazing content by following these steps.
24 Data-Backed Reasons to Personalize Your Marketing
Create unique experiences by personalising content marketed for your international school. Learn more about statistics that prove it is effective.
