Admissions journeys that connect and convert



This article shares how to build quality admissions journeys around your target audience that connect and convert.
Using a new website as a strategic admissions tool


This article shares how Natalie Smith, Director of Advancement and Marketing at Marvelwood School, used a website as a strategic admission tool.
Seven Social Media Changes for School Marketing in 2022/3


This article shares the positive and negative insights on social media changes for school marketing.
7 Extremely Effective Millennial Marketing Strategies for Schools


This articles shares a deeper understanding of how to market to millennials is an opportunity for schools to target this population more effectively than ever.
Do You Need SEO for Your School Website?


As a school marketer, you’ve probably heard search engine optimization (SEO) is an integral digital marketing tool.
4 reasons why internal communication matters more than ever for schools – and 4 ways to make yours better!


This article shares why internal communication is needed for schools and how to improve it.
Education Marketing Terminology


This article shares foundational terms that every marketer should understand and use, especially in education marketing.
4 Trends that’ll shake up international student recruitment this year


Due in large part to the world situation, the international student recruitment landscape is changing rapidly.
16 Summer Social Media Posting Strategies for your School


This article shares 16 summer social media posting strategies for your school to keep your parents engaged with your school.
Why Email Marketing is Still Important to Schools in 2022


This article shared why email marketing is significant for schools in 2022 in the upcoming years.
5 Social Media Trends To Be Aware of in 2022


This article shares 5 social media trends every school marketing team should be aware of in 2022 to increase your school’s online presence.
5 Ways to Use Workflow Automation in Higher Ed


This article shares ways to use workflow automation in Higher Ed and deliver incredible results that were never before possible.